Data protection

DATA PROTECTION

Information on data protection when using the website

Below, we inform you about the collection of personal data when you use our website. Personal data is all data that can be personally related to you, such as your name, address, email addresses, and user behavior. We process your personal data in compliance with the provisions of the European General Data Protection Regulation (GDPR), the German Federal Data Protection Act (BDSG), and all other relevant laws governing the processing of personal data.

Section I
General information


I. Collection of personal data

  1. As a general rule, we only collect data that is required by law or contract, or necessary to conclude a contract. There are no negative consequences for not providing this data. However, in individual cases, not providing it may, for example, make communication with you more difficult or even delay it.

  2. Your personal data is protected against loss and misuse at all times by appropriate technical and organizational measures. It is stored in a secure operating environment that is not accessible to the public. In certain cases, e.g., when using the contact form, your personal data is encrypted during transmission using so-called Transport Layer Security (TLS) technology. This means that communication between your computer and our servers takes place using a recognized encryption method.

  1. In some cases, we will transmit your data to third parties and/or processors (e.g., IT service providers, hosting providers, data centers, payment service providers for payment processing, postal services for mail and goods delivery) who support us in contract processing or to fulfill legal obligations. Third-party service providers have been carefully selected and commissioned by us. Processors are bound by our instructions and are regularly monitored. Your data will be passed on if you have previously consented to the transmission or if we are legally or contractually obligated or authorized to do so.

II. Controller of the processing

“Controller” according to Art. 4 Para. 7 GDPR is:

Panthera Automotive GmbH

Fritz-Arnold-Straße 16

78467 Constance

Email: info@panthera-automotive.com

Telephone: + 49 75 31 80 20 15-20

 

III. Legal basis for our data processing:

The legal basis for data processing is Art. 6 GDPR, whereby our data processing is primarily

  • based on consent, Art. 6 (1) (a) GDPR

  • for the performance of the contract, Art. 6 (1) (b) GDPR

  • to fulfill legal obligations, Art. 6 (1) (c) GDPR

  • to perform a task carried out in the public interest or in the exercise of official authority, Article 6 (1) (e) GDPR

  • to safeguard legitimate interests, Art. 6 (1) (f) GDPR

take place.

IV. Your rights as a data subject

  1. According to the GDPR, you have the following rights with regard to your personal data:

  2. Right to information, Art. 15 GDPR

  3. Right to rectification, Art. 16 GDPR

  4. Right to erasure (“right to be forgotten”), Art. 17 GDPR

  5. Right to restriction of processing, Art. 18 GDPR

  6. Right to data portability, Art. 20 GDPR

  7. Right to object to processing, Art. 21 GDPR (see also the following paragraph).

  8. In addition, according to Art. 22 GDPR, you have the right not to be subjected to a decision based solely on automated processing – including profiling – which produces legal effects concerning you or similarly significantly affects you, provided that the decision

  9. is not necessary for the conclusion or performance of a contract between you as the data subject and us as the controller,

  10. is permitted by Union or Member State law to which we are subject as the controller, and this law contains appropriate measures to safeguard your rights and freedoms as well as your legitimate interests as a data subject, or

  11. with your express consent.

  12. If you believe that the processing of your data violates data protection regulations, you have the right to lodge a complaint with a supervisory authority under Art. 77 GDPR. This right of complaint can be asserted, in particular, with a supervisory authority in the Member State in which you are located or in the place where the alleged violation occurred.

V. Your rights of revocation and objection

 

Your right to withdraw consent

You have the right to revoke your consent based on Art. 6 (1) (a) GDPR at any time, without affecting the legality of the processing carried out so far. If your consent is revoked, we will cease the corresponding data processing.

Your right to object in the case of legitimate interests

According to Art. 21 GDPR, you have the right to object at any time to the processing of personal data concerning you, which is collected on the basis of Art. 6 (1) (f) GDPR, for reasons related to your particular situation. We will then no longer process the personal data unless there are demonstrably compelling legitimate grounds for the processing that outweigh the interests, rights and freedoms of the data subject, or the processing serves to assert, exercise or defend legal claims.

Your right to object to direct marketing

According to Art. 21 GDPR, you have the right to object to the processing of your personal data for direct marketing purposes, the exercise of which leads to the termination of processing for direct marketing purposes or the protection of legitimate interests.

Notice under competition law pursuant to Section 7 Paragraph 3 of the German Unfair Competition Act (UWG)

We use your email address to inform you about our products (goods and services) that we believe may be of interest to you.

If you do not wish to receive such advertising (or any further advertising), you can object at any time without incurring any transmission costs other than those stipulated in the basic rates. You can submit your objection informally by mail, fax, telephone, or email to the contact details listed above. Once you have objected, we will no longer send you any further advertising emails.

Section II.
Informational use of our website & use of cookies

I. Data collection for purely informational use

  1. You can visit our website without providing any personal information. If you use our website for informational purposes only, i.e., if you do not contact us via our contact form or otherwise provide us with information, we only collect the personal data that your browser automatically transmits to our server and stores in log files. The following data is collected: – Browser type/version – Operating system used – Referrer URL – Host name of the accessing computer – Time of the server request

  2. Log files are stored to ensure the functionality of the website. The data also helps us optimize the website and ensure stability and security.

  3. The legal basis for temporary storage is Art. 6 (1) (f) GDPR in the legitimate interest in achieving the aforementioned purposes.

  4. We delete the stored data as soon as it is no longer required. This occurs after 7 days at the latest. Longer storage is possible. In this case, the users' IP addresses are deleted or distorted so that they can no longer be assigned.

  5. The collection of data to provide the website and the storage of data in log files is essential for the operation of the site. Users have no right to object.

II. Cookies

  1. In addition to the aforementioned data, cookies are stored on your computer when you use our website. Cookies are text files that we store on your computer and which we use when you visit our site again to facilitate internet navigation or transactions, or to obtain information about your user behavior. Cookies cannot run programs or transmit viruses to your computer.

a) This website uses session cookies. These store a so-called session ID, which allows various requests from your browser to be assigned to the shared session. This allows your computer to be recognized when you return to our website within a browser session.

b) We also use persistent cookies. Persistent cookies allow your device to be recognized after a browser session has ended and a new browser session has begun. Persistent cookies are automatically deleted after a specified period of time, which may vary depending on the cookie.

  1. We use cookies to ensure the accessibility and correct display of the website, as well as to make it easier and more effective to use. We also use cookies to improve the quality of our website and its content. Analysis cookies allow us to learn how the website is used and thus continuously optimize our offering. Some features of our website cannot be offered without the use of cookies.

  2. The use of session cookies is based on the legal basis of Art. 6 (1) (f) GDPR in the legitimate interest of achieving the purposes described above under (2).

  3. Session cookies are deleted when you log out or close your browser. You can also configure your browser settings according to your preferences and, for example, disable cookies altogether. Internet browsers are set to accept cookies by default. However, you can disable cookies or configure your browser to ask before cookies are sent. Further information on this can be found in the help function of your browser. The following links will tell you how to manage and disable cookies in the most popular browsers: Chrome Browser: https://support.google.com/accounts/answer/61416?hl=de Internet Explorer: https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies Mozilla Firefox: https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen Safari: https://support.apple.com/de-de/guide/safari/manage-cookies-and-website-data-sfri11471/mac


Section III.
Special forms of use (additional functions / services) of our website

In addition to the purely informational use of our website (see Section II), we offer various other services and functions that you may be interested in. To do so, you will generally be required to provide additional personal data that we require and use to provide the respective service.

I. Contact us via our email

  1. When you contact us by email, the personal data you provide in the email will be stored by us for the purpose of answering your inquiries. The legal basis for processing is Art. 6 (1) (b) GDPR if the purpose of contacting us is to conclude a contract, and Art. 6 (1) (f) GDPR if the legitimate interest in contacting you is our legitimate interest. We delete the data collected in this context once storage is no longer required, or restrict processing if statutory retention periods apply.

Section IV.
Online advertising / tracking

III. Google Ads with conversion tracking

  1. We use Google Ads, an online advertising service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”), to promote our website. As part of Google Ads, we use what is known as conversion tracking. When you click on an ad placed by Google, a cookie is set for conversion tracking. This cookie enables Google to create visitor statistics. These statistics tell us the total number of users who clicked on our ad and which pages of our website were subsequently accessed by the respective user. If you visited our website and the cookie stored on your computer has not yet expired, both Google and we can recognize that you clicked on the ad and were redirected to this page. Each of our web pages is assigned a different cookie. This means that cookies cannot be tracked across our websites. However, we do not receive any information that could be used to personally identify users.

  2. We use Google Ads to determine how successful each advertising campaign is, to show you advertising that is of interest to you and to make our website more interesting for you.

  3. The legal basis for the processing of your data is Art. 6 (1) (f) GDPR and our legitimate interest in analyzing user behavior in order to optimize both the web offering and the marketing of our website.

  4. Conversion tracking cookies usually expire after 30 days.

  5. Using Google Ads accesses a Google server. This server may be located in the USA. For cases where personal data is transferred to the USA, Google has submitted to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework . This certification confirms an adequate level of data protection in accordance with the EU Commission's implementing decision.

  6. You can prevent the installation of Google Ads cookies in several ways:

  • by setting your browser software accordingly, in particular by suppressing third-party cookies, you will not receive any advertisements from third parties;

  • by deactivating interest-based advertising on Google via the link http://www.google.de/ads/preferences, whereby this setting will be deleted if you delete your cookies;

  • by deactivating interest-based advertising from providers who are part of the “About Ads” self-regulatory campaign via the link http://www.aboutads.info/choices, although this setting will be deleted if you delete your cookies;

  • by permanently deactivating it in your Firefox, Internet Explorer, or Google Chrome browsers at https://www.google.com/settings/ads/plugin. Please note that in this case, you may not be able to fully use all the features of this website.

  1. We have no influence on the data collected and the data processing procedures, nor are we aware of the full scope of data collection, the purposes of processing, or the retention periods. We also have no information on the deletion of the collected data by the provider.

  2. Further information about Google Ads, terms of use and data protection can be found at https://www.google.de/intl/de/policies/ .

Section V
Data processing by third parties for integrated external content

  1. Third parties sometimes collect data on our offerings via embedded external content (so-called "embeds" or "iframes"). This external content can include JavaScript content or libraries, for example.

  2. We integrate third parties into our website to make it more attractive for you.

  3. The legal basis for the processing by us is Art. 6 (1) (f) GDPR and our legitimate interest in making our offering more user-friendly for users and in the interest of an appealing and informative presentation of our online offerings. Please add legitimate interest.

  4. We have no direct influence on data collection. You can adjust your settings directly with the respective controller of the embedded content.